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The Truth About PMU Longevity: Why Some Brows Fade Faster

Updated: Sep 5

Permanent makeup is designed to simplify your beauty routine, but not all brows (or lips) last the same amount of time. Have you ever noticed a friend’s brows staying bold for years while yours seem to fade faster? It’s not your imagination—there are real reasons why PMU longevity varies from client to client.

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1. Skin Type Matters

Your skin type plays a huge role in pigment retention.

  • Oily skin: Tends to break down pigment faster, causing brows to fade or blur.

  • Dry/normal skin: Usually holds pigment longer with sharper results.

  • Combination skin: Falls somewhere in between, with certain areas fading quicker than others.

Tip: If you have oily skin, powder brows are often the best choice for longevity.


2. Sun Exposure & Lifestyle

The sun is pigment’s #1 enemy. Just like tattoos, PMU fades faster with heavy sun exposure. Activities like swimming, tanning, or even frequent workouts (sweat + salt) can also accelerate fading.

Pro tip: Always apply SPF to your brows and lips once healed—it makes a big difference in how long your results last.

3. Aftercare & Healing

The healing process sets the tone for your PMU’s lifespan. Picking scabs, skipping aftercare ointment, or getting your brows wet too soon can cause patchy healing and early fading.

At Radiant Ink, we send every client home with clear aftercare instructions to maximize results. Following them is key to getting the most out of your investment.

4. Pigment Choice & Artist Technique

Not all pigments are created equal. High-quality pigments (like those we use at Radiant Ink) are designed to fade gradually and naturally. Combined with the right technique, your brows will fade evenly instead of patching or turning off-color.

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5. Time & Touch-Ups

At Radiant Ink, we find that:

  • Initial touch-up: is usually scheduled 6–8 weeks after your first appointment.

  • Maintenance touch-ups: many clients return around 12–18 months for a color boost.

  • Longevity range: depending on skin type and lifestyle, brows can realistically last anywhere from 1.5 years to 3 years, and in some cases up to 4 years.

Brows are low-maintenance, not no-maintenance—refreshing them regularly ensures they always look their best.




FAQs

  • How long do powder brows usually last?

    • Typically 1.5–3 years. With proper care, some clients see results lasting up to 4 years.

  • Do nano brows last longer than powder?

    • Not necessarily—it depends more on your skin type. Nano brows tend to look softer and may fade more evenly on certain clients.

  • What if my brows faded too fast?

    • Don’t worry—sometimes it takes a touch-up to “lock in” pigment, especially after your first session.

The Bottom Line

If your brows or lips have faded faster than expected, you’re not alone—it’s completely normal. The good news? A quick touch-up brings them right back to life.

📲 Text 424-224-6477 today to schedule your PMU refresh at Radiant Ink Studios.

 
 
 

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